The Italea project is aimed at italians living abroad and their descendants: it offer hospitality, discounts and special initiatives for those who want to travel to Italy to follow in the footsteps of their family history.
The project provides a package of tourist services – routes, workshops, perks, discounts – to facilitate travel in Italy, thanks to a network of professionals who will take care of welcoming and assisting travellers in every region of Italy. All information is available on the website dedicated to the project italea.com which offers support in every step of the way in the rediscovery journey: from historical-family research to organizing a personalized experience in Italy. The programme also offers a series of ‘roots workshop’s, activities that allow people to deepen the knowledge of their culture of origin, with links to ancient crafts, traditional cuisine, popular music and dance, and dialects.
Italea is aimed at both those who already know their Italian origins and those who have yet to discover them … you can rely on a network of expert genealogists who will help trace and reconstruct your family history.
2024 is the ‘Year of Italian roots in the world’, dedicated to welcoming Italian descendants to their native land with local events and initiatives, and is thus the ideal time for a trip to the Bel Paese. Already more than 800 municipalities throughout the country are taking part.
Through the Italea Card loyalty program you will be able to obtain discounts, benefits and services from the businesses signed up to the program, including accommodation facilities, restaurants, wineries, craft shops, transport companies, car rentals and many other activities that allow the traveller to have an unforgettable experience.
In addition to strengthening the bond with Italian communities abroad, Italea aims to promote a model of sustainable, responsible and accessible tourism, to promote small towns and villages and all those areas which, both in the past and today, suffer from depopulation due to migration.
Italea is a programme launched by the Ministry of Foreign Affairs and International Cooperation within the PNRR project and financed by NextGenerationEU for the period 2022-2025.
(The name Italea derives from “talea”, a practice by which a plant is allowed to propagate. By cutting a part of it and replanting it, it can be given new life, making new roots grow: just as happens with migration. This program represents an invitation to rediscover the “mother plant”).
For information: comunicazione@italea.com
